DRAMACYDAL TV: Big Sean Talks Detroit’s Economy & Plans For Business Expansion

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Big Sean is on stage running through a gaggle of hit records, performing in front of a packed warehouse somewhere near downtown Los Angeles, California. He’s headlining the second leg of Adidas’ string of “secret” pop-up concerts in promotion of the sneaker and apparel company’s “Unite Originals” campaign. Hundreds, maybe a thousand fans are exclaiming, “Ass! Ass! Ass! Ass! Ass! Ass!” in rhythm to his raucous smash “Dance (A$$),” while the Detroit-emcee bounces up and down along the catwalk extending into the audience. Even the socialites sipping complimentary white wine in the posh VIP section aren’t immune to his tune. Two weeks ago, MTV named him the 6th “hottest” emcee in Hip Hop—one spot ahead of his G.O.O.D. Music label head honcho, Kanye West. Two songs ago, his black T-shirt vacated stage back. Everyone’s partying. No part of this scene screams promotional event. READ MORE



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